Are you enjoying the podcast? Make sure to leave a review on iTunes. Every comment is appreciated.
First on The BUZZ…. Housing recovery is officially a four letter word. Stop using it.
Tracy Weir of eight11.com and I talk about FOCUS. How can you be effective and professional as well as focusing on your business authentically. Deciding who you are and who you want to do business with is a big piece of gaining success in the field.
We examine first who your clients are, strategies to get your focus off the ground.
We talk about Mauricio Umansky of The Agent, who started at the top because that is where he wanted to be. There is no formal invite to the luxury market. This is you making an intentional decision to focus on a market segment and to move your business forward clearly and concisely by understanding what you want and where you are willing to focus.
Follow Tracy: @TracyWeir
Visit her Blog: eight11
Understand the clients you have, those you don’t have that you want, thinking about their concerns. via @TracyWeir bit.ly/1bKbM9s
Kelly Mitchell ~ The Caffeinator
Tracy Weir is the founder and CEO of Eight11, a San Francisco strategic marketing and technology consulting firm that helps top-tier brokers, technology companies and MLSs build their businesses in North America. She is also the principal author of the widely read Eight11.com blog, which features impartial reviews of new and important technologies and applications for real estate. Tracy was formerly the chief marketing and sales officer for Inman News, and the vice president of marketing for California Closets. She brings a unique mix of industry and consumer marketing expertise to every project she undertakes. You can contact her at tracy at eight11.com.