There is a battle going on in every front. Online, Email, Social Media, Mobile phones – and all of the vehicles these mediums carry. The din is deafening. Buzzwords are everywhere and making us nauseous at the very mention. Content Marketing is not about shouting the loudest. It’s about creating a unique voice that resonates with people who share similar ideals or interests. These are the people whose problems you solve. Who need your help. Who you need to attract and educate.
This is the episode you’ve been waiting for. Get your pens ready. Turn your content strategy into a key resource for new business, contacts, expanding your sphere and leads. The methods to plan, execute and win are here! Jay Acunzo is a writer first, strategist second. He’s got the tools to help you get your content strategy exploding.
Jay Acunzo is an authority on content marketing. His extensive background with Google & Hubspot, his new role as Director of Platform & Community, NextView Ventures give him the fuel you need to understand infrastructure & process to run a quality content marketing playbook.
Jay Acunzo is the director of platform and community at NextView Ventures, which is the top VC firm in the northeast focused on seed-stage internet startups. He previously led content marketing at HubSpot, overseeing the team behind their award-winning blog and longer form marketing resources. In 2012, he co-founded Boston Content, a free community group for content marketers, now with over 400 local members.
Jay began his career at Google as a digital media strategist. You can reach him on Twitter @Jay_zo
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